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Rob Davidson (Moderator)

Managing Director / MICE Education, Research and Consultancy
MICE Knowledge
  • www.miceknowledge.com
  • Rob Davidson (Moderator)

    Rob Davidson’s main areas of expertise are conferences and business travel, and over the last fifteen years he has written widely on these themes. In addition to writing books, he regularly writes articles for the professional business travel and tourism press, including Conference News.

    He is regularly invited to speak at international conferences on themes linked to business tourism. Since 2002, Rob has been employed on a consultancy basis as Industry Analyst by Reed Travel Exhibitions, for whom he carries out ongoing research. At IBTM World in Barcelona each year, he launches his annual report, Trends Watch, on trends in the meetings and business travel industry worldwide.

    For the past 5 years, he has been included in Conference & Incentive Travel magazine’s ‘Power 50’ – the 50 most influential people in the UK conference industry.

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Katrin Stefansdottir

Senior Lecturer
Sheffield Hallam University
  • www.shu.ac.uk
  • Katrin Stefansdottir

    Passionate about business events. Devoted over 10 years researching them, in particular conferences focusing on the delegate view, and teaching about them to the next generation event managers, considering all aspects. Continuing to do research as well as developing future event managers, looking for opportunities to apply my knowledge of business event design, research, operations and management. Currently volunteering, designing and delivering events for my local scout group, raising funds and awareness of essential hut refurbishments. Research led practical approach concentrating on the holistic business event journey with an outcome focus appropriate for major stakeholders.

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Lisa Schulteis

Founder
ElectraLime Marketing
  • electralime.com
  • Lisa Schulteis

    Lisa Schulteis is an international speaker and event strategist specializing in neuroscience-driven event design.

    As founder of ElectraLime Marketing, she partners with Fortune 500 companies and global organizations to create experiences that capture attention, deepen engagement, and drive measurable business growth through the power of how the brain processes events.

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