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How to build effective teams through the power of neuroscience with John Martinez, Founder & CEO of ShocklogicMESA Patron Member. 

Why is neuroscience important in leadership? By understanding the neural processes that underlie decision-making, communication, and motivation, leaders can make better decisions, and create a more motivated and engaged workforce. Additionally, neuroscience can help us better understand and manage our own emotions and behaviour. Imagine being able to understand yourself and your team at a deeper level, how the brain works and how to use that knowledge to lead effectively. 

This session will cover the latest neuroscience-based research and give hands on tips and tricks that can be applied immediately, helping leaders and their teams become more resilient, adapt to the latest challenges, and achieve success.

Learning outcomes: 

  • How neuroscience can make you a better leader
  • The science behind motivation and how to use it to drive your team’s success
  • How our brains process fear and decision making
  • How to manage the “Fight or Flight” response
  • The link between physiology, emotions, feelings, thoughts, actions, and results
  • The difference between effectiveness and efficiency in leadership

Hosted and moderated by Richard John, COO of Realise.MeMESA Member.

Do you have any questions for our Moderator / Panel?

Our session takes place on Tuesday 21st November at 1400 GMT / 1500 CET.


Submit your questions


Building Effective Teams Through Neuroscience - November 2023 4M

United Kingdom


John Martinez

CEO & Founder
  • John Martinez

    With over 30 years of experience in the events industry, John understands the needs of membership organisations deeply and intrinsically. After spending the first 14 years of his career as a PCO, he founded Shocklogic in 1997, where today he leads an international team to deliver cutting edge event management technology. John has a PhD in Quantum Physics from MIT and has previously been named one of the “Top 100 Movers & Shakers in Events” by Eventbrite. In 2020, he was also listed as one of the “Top 100 Most Influential People in the Event Industry” and one of the “Top 50 Virtual Meetings & Events Innovators” by Eventex.

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Richard John (Moderator)

  • Richard John (Moderator)

    COO of Realise.Me, I also run a successful learning and development consultancy, specialising in essential "soft skills" training and coaching. And I have the pleasure of writing for several leading business magazines covering the meetings and events industry, as well as presenting and facilitating at numerous events around the globe.

    I'm the creator and MD of Ideas Nest, the website that acts as a 'dating agency' for those who have great ideas and are looking for supporters and investors to make them a reality.

    I also undertake a variety of consulting, advisory, speaking, mentoring and NED roles for event agencies needing the guidance that comes with grey hairs and battle scars. I'm also happy to start with sharing free advice and opinion to early stage businesses or those struggling with life’s challenges.

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